Buy/Sell Hotels

Coastal Boutique Hotels:  Your Local Partner to Buy, Sell or Revitalize Hotels and B&Bs

Since 1980 we’ve empowered people to buy, sell or revitalize businesses. In the Monterey Bay Business Brokers group (Carmel Business Sales, Santa Cruz Business Brokers, Peninsula Consulting Group and Coastal Boutique Hotels) we’ve sold over 500 businesses and hotels, and we’ve revitalized hundreds more. We have an elite professional team focused on independent and boutique properties in the greater Monterey / Santa Cruz / California Central Coast area.


With our unparalleled knowledge and connections in our local markets we can:

  • Help you select from our exclusive hotel/B&B listings
  • Locate not yet listed properties to fit your profile
  • Identify market opportunities that are best for you
  • Facilitate financing via our relationships with local banks
  • Facilitate license transfers and permits, and avoid problems with zoning, city ordinances, Coastal Commission rules, etc.
  • Streamline a complex transaction to a successful close

We have constant inquiries from buyers and investors looking for properties like yours.  We can:

  • Help you determine if now is the right time
  • Establish the right selling price
  • Give insight into current local market conditions
  • Provide maximum exposure using dominant web-based marketing with national and international reach
  • Reach our extensive database of qualified buyers
  • Streamline a complex transaction to a successful close

Is your property not living up to its potential? We're practical people with real-world bottom-line experience.  We can:

  • Assess your operations and your business model
  • Create plans to raise average room rates and occupancy
  • Enhance ancillary revenues
  • Identify cost savings
  • Find ways to improve guest satisfaction and ratings

Special Offer:  A one hour business assessment and diagnostic consultation, at no cost.


View Hotels/B&B for sale.  Learn about market conditions.  To explore your options, contact us today.  (831) 625-5581 • [email protected]


""We were looking for a new tenant to run our famous restaurant at Keefer's Inn in King City. We knew we needed a broker who could find someone that could run the restaurant successfully and after talking to several brokers, it was clear that Carmel Business Sales was the right team to find us the right tenant, in a timely manner, with a restaurant concept that we are confident will serve the market in our area. The entire process was easy, from negotiating the lease to managing the transfer and re-opening of the restaurant as Stravaganza Grill. Thanks again to the team at Carmel Business Sales.""
Seema & Deep Desai
Keefer's Inn